max

Max is an autonomous AI sales development representative (AI SDR) designed to run B2B prospecting end-to-end, eliminating the need for sales teams to cobble together multiple disparate tools. Instead of manually stitching together a prospecting platform, a data provider, an intent monitoring service, and a copywriter, users simply integrate Max and he handles the entire workflow. He begins by discovering a company’s ideal buyers, then automatically builds a targeted list of accounts, scores each account by fit against the ideal customer profile (ICP), and continuously monitors the web for high-intent buying signals such as new executive hires, funding rounds, product launches, and social media engagement. When a signal is detected, Max enriches the lead profile with verified contact details including email, phone number, LinkedIn profile, and company context, then drafts personalized cold outreach messages designed to get replies. The system is built for founders, SDRs, and revenue teams who want to generate pipeline without the busywork of manual research and list building. Max works alongside the sales team, not instead of it, giving users full control to review suggestions or let him run autonomously. Trusted by over 600 sales teams, Max delivers warm, qualified leads directly to your inbox, Slack, or CRM every morning, ensuring you never miss a high-intent opportunity. The platform transforms prospecting from a time-consuming manual process into an automated, signal-driven system that prioritizes quality over quantity, helping sales professionals focus on closing deals rather than hunting for leads.

Intent Signal Monitoring

Max continuously scans the web for high-intent buying signals that indicate a prospect is ready to engage. He tracks LinkedIn profile activity, company page interactions, reactions, comments, new job posts, and other engagement signals. When a potential buyer posts about topics like AI SDR, shares content related to your solution, or shows signs of growth such as hiring sprees or fresh funding, Max captures that signal in real time. This proactive monitoring ensures sales teams act on leads before competitors even know they are in market, delivering a significant competitive advantage.

AI-Powered ICP Filtering

Max automatically analyzes your website to build a precise ideal customer profile (ICP) based on your business model, target industries, company size, job titles, and geographic regions. Once the ICP is established, every lead is automatically filtered against these criteria, ensuring you only see prospects that truly match your target audience. This eliminates the noise of irrelevant leads and focuses your team on high-quality opportunities. The system learns from your business and continuously refines its filtering to improve accuracy over time.

Comprehensive Profile Enrichment

Every lead that Max sources comes fully enriched with verified contact information and company context. You receive a direct email address, phone number, LinkedIn profile link, company name, employee count, industry, and location. This eliminates the need for manual research or additional data tools. The enrichment happens automatically as part of the signal detection process, so every lead you receive is ready for immediate outreach without any digging or verification steps.

Seamless Integrations and Workflow Automation

Max integrates directly with popular sales tools including Overloop, Instantly, and Lemlist for automated outreach sequences. For custom workflows, the platform supports Zapier, Make, and any webhook connection to your existing sales stack. Leads can be pushed to your CRM automatically, and Max sends daily batches of high-intent leads to your email inbox or Slack channel. This integration capability ensures Max fits into your existing sales operations without requiring major process changes or additional training.

Automated Daily Lead Generation for SDRs

Sales development representatives can use Max to eliminate the tedious process of manually searching for leads on LinkedIn and other platforms. Every morning, Max delivers a fresh batch of high-intent leads directly to their inbox, complete with verified contact details and context about why each lead was sourced. This allows SDRs to spend their time on actual outreach and conversation rather than research and list building, dramatically increasing their productivity and pipeline generation.

Founder-Led Sales for Early-Stage Startups

Founders who are responsible for their own sales can leverage Max to maintain a consistent pipeline without hiring a full sales team. Max handles the entire prospecting loop: building the target list, scoring accounts by fit, monitoring for buying signals, and drafting personalized outreach messages. Founders can review and approve Max’s suggestions or let him run autonomously, freeing them to focus on product development, fundraising, and strategic decisions while still generating qualified leads.

Targeted Account-Based Marketing Campaigns

Marketing and revenue teams running account-based marketing (ABM) campaigns can use Max to identify and prioritize target accounts showing real intent signals. By monitoring engagement with company pages, LinkedIn posts, and industry conversations, Max surfaces accounts that are actively researching solutions or showing growth indicators. This enables teams to launch highly targeted campaigns at the exact moment when prospects are most receptive, increasing conversion rates and shortening sales cycles.

Scaling Outbound Sales for Growing Teams

As sales teams scale, maintaining consistent prospecting quality becomes challenging. Max provides a standardized, automated system that ensures every team member works from the same high-quality lead pool. The platform scores accounts by fit, catches buying signals in real time, and delivers enriched leads to the CRM automatically. This allows growing teams to scale their outbound efforts without proportionally increasing headcount or sacrificing lead quality, making Max an essential tool for revenue operations.

How does Max determine which leads to source?

Max begins by analyzing your website to build an ideal customer profile (ICP) that includes target industries, company sizes, job titles, and geographic regions. He then continuously monitors the web for high-intent signals such as LinkedIn engagement, hiring sprees, funding announcements, product launches, and new executive hires. Only leads that match your ICP criteria and show active buying signals are sourced and delivered to you, ensuring every lead is both qualified and timely.

Can I control what Max does or does he run completely autonomously?

Max is designed to work alongside your sales team, not replace it. You have full control to review and approve Max’s suggestions before he takes action, or you can let him run autonomously based on your configured preferences. The platform gives you the flexibility to set parameters for ICP filtering, signal types to monitor, and outreach templates, ensuring you remain in control of your sales process while benefiting from automation.

What integrations does Max support for lead delivery and outreach?

Max integrates with popular sales tools including Overloop, Instantly, and Lemlist for automated outreach sequences. For custom workflows, the platform supports Zapier, Make, and any webhook connection to your existing sales stack. Leads can be delivered directly to your CRM, sent to your email inbox every morning, or pushed to Slack channels in real time when a hot lead is detected. This flexibility ensures Max fits seamlessly into your existing sales operations.

How long does it take to set up Max and start receiving leads?

Setup takes approximately two minutes. You simply provide your website URL, and Max automatically analyzes your business to build your ICP. Within an hour of setup, you will start receiving enriched leads flowing into your connected tools. There are no complex configurations or lengthy onboarding processes required, making Max accessible for teams of any size or technical expertise.

Max offers simple, transparent pricing with two tiers. The Starter plan is priced at €79 per month when billed annually, which includes 100 leads sourced every month (approximately 5 per day) and provides LinkedIn monitoring, AI enrichment, ICP filtering, and integrations. The Pro plan is the popular choice for growing teams, though specific pricing details for this tier are not provided in the available context. Both plans can be paid in your local currency at checkout, with monthly and yearly billing options available. The yearly plan includes two months free compared to monthly billing.