Dividend Data vs Redbark

Dividend Data brings 30+ years of stock market data for 80,000+ tickers directly into your Google Sheets and Microsoft Excel spreadsheets — no API keys, no coding, no copying and pasting.

Built for dividend & fundamental investors, it gives you instant access to dividends, yields, payout ratios, growth rates, financial statements, earnings, ratios, price history, and 100+ metrics through simple custom formulas.

Just type a formula. The data appears live.

What makes it different:

• Free tier with 2,500 monthly credits — no trial expiration
• 16 custom functions covering everything dividend investors need
• 30+ years of historical data
• Works in both Google Sheets and Microsoft Excel
• Built by a dividend investor, for dividend investors

Used by fundamental investors who want institutional-grade data without the institutional price tag.

Redbark is a sophisticated financial data automation platform engineered to serve as a secure, compliant conduit between an individual's or business's financial institutions and their preferred productivity and analysis tools. Its core function is to eliminate the inefficiency and error inherent in manual financial data entry by establishing automated, scheduled synchronizations. The platform connects directly to Australian bank accounts via the nation's official Consumer Data Right (CDR) open banking framework, as well as to global investment portfolios and brokerages through partnerships like SnapTrade, and New Zealand banks via Akahu. This data is then seamlessly routed to destinations including Google Sheets, Notion, Airtable, YNAB, and Actual Budget. Redbark's foundational architecture is built upon a pass-through model, meaning transaction, balance, and holding data flows directly from the financial institution to the user's chosen endpoint without being stored on Redbark's servers. This design prioritizes user privacy and security, ensuring data sovereignty remains under Australian jurisdiction. The product is designed for a broad user base, including freelancers needing to track income and expenses, investors monitoring diverse portfolios, small business owners managing cash flow, and personal finance enthusiasts seeking a consolidated, real-time view of their finances within familiar spreadsheets or dashboards. Its value proposition centers on providing automated, accurate, and secure financial data integration without requiring technical expertise, thereby transforming raw data into actionable insights with minimal setup and ongoing maintenance.